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Case study

Football Fury: Fantasy Football With Real Rewards

Game Design

UI design

UX design

Earn juicy rewards by putting your football knowledge to good use Bond with fellow football managers by participating in weekly challenges and head to head competitions!.

Role

Lead Product Designer

Design Manager

Teams

Designer: Folajomi Bello

Designer: Ayomide Raphael

Designer: Sodiq Owoeye

UX Writer: Zainab Balogun

Branding: Jon Chuka

Deliverables

Mobile App

Admin Dashboard

Website design

Brand Identity

Time line

10 weeks

Understanding the challenge

Fantasy football apps already exist, but users were forced to move their prize challenges to WhatsApp groups to manage money. This created trust issues: people lost money, disputes came up, and the experience was messy.


Our challenge:
Bring fantasy football, challenges, and prize payouts into one safe app.



Design solution

Familiar but fresh: We kept flows recognizable for fantasy players but added wallet and payouts without making it feel “financial.”


Core focus: Easy onboarding, quick team creation, simple challenge setup, transparent wallet.


User-first visuals: Clean interface, football-driven branding, and a tone that balances excitement with trust.

Key flow

Create Team: Pick players of the week.

Join Weekly Challenge: Choose tier (Bronze, Silver, Gold) and pay a small entry fee.

Head-to-Head: Challenge a friend directly with a set stake.

Wallet & Payout: Winnings credited instantly, safe withdrawal to bank.

Join weekly challenge

Join weekly challenge

Head to Head

The Outcome

Design delivered in 3 months, dev started immediately.


Beta testers onboarded users finally enjoy challenges and payouts in one place.


Impact: No more risky WhatsApp money groups. Users now play, compete, and get rewards safely inside the app.
[Insert leaderboard mockup here]

Reflection

Football Fury was about more than fantasy football; it was about trust. Designing an app that blends fun competition with real money taught me how to balance delight + compliance.


As lead designer, I guided the design vision, collaborated with other designers, and made sure the user experience felt smooth from first tap to payout.

Crafted with creativity and passion. Let’s stay connected reach out anytime!

Copyright

2025 Folajomi Bello

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